Something New About This Chapter

One part of chapter 10 that I found to interesting is the "appeal to spite". This is the appeal that invokes ones principles or morals. One example would be

John: Hey Jake do you want to go eat some porkchops? They are really good.
Jake: I cant, I am Muslim. If i eat pork, it counts as a sin.

This would be considered an appeal of spite. John is trying to convince Jake to eat pork, which is a major violation of Jake's religion. Jakes argument for not eating pork is because of his religion. It is believed Muslim believers do not eat pork because of its sanitation issues. Appeal of spite is usually used in a religious or spiritual campaign. Or it can also be based of old sayings of wisdom. Here is another example.

Bob: What time did you wake up Tom?
Tom: Oh! I woke up at 5:30am so that I can get the best prices at the department stores.

Toms actions were based off the old proverb. "The early bird gets to worm". Because he woke up early, he got the best deals at the department stores.